At Xcalibre Group, we are specialists in delivering end-to-end brand and marketing activation. We bring ideas to life and create impact where it matters most, supporting our clients across every stage of their marketing journey.
The Xcalibre Mission
To be the go to partner for organisations seeking seamless, high impact marketing activation. Powered by global infrastructure and a full suite of services, we build long-term partnerships based on trust and results. Driven by innovation, sustainability and smart thinking, we deliver tailored solutions that create real value.
Our Values
Innovation
We are driven by creativity and imagination, embracing fresh ideas and boldly challenging the status quo
Collaboration
As a team we adapt, support, and solve, ensuring alignment to clear objectives
Entrepreneurial
Courage to take risks, speak up, and prioritise our customer’s needs. We stay flexible, adaptable, forward thinking, and focused on getting things done
Integrity
We are unified to do the right thing, acting with honesty, transparency and strong moral principles in all business practices
Customer Focus
Clients needs at the centre of everything we do, exceeding expectations and building lasting relationships
Excellence
With agility we support and solve. Delivering every job with professionalism, care and to the highest standards
Marketing Activation
Marketing activation is the process of bringing a brand’s strategic marketing goals to life through various tactical efforts and initiatives. This approach aims to engage consumers, create memorable experiences, drive brand awareness and loyalty. Key components of marketing activation include creative services, print management, events, fulfilment, warehousing, and logistics.
Through integrating these components a cohesive and engaging brand experience is delivered that resonates with consumers, drives sales and builds long-term brand loyalty
Executive leadership
Judith Clutterbuck | Co-Founder & Director
Judith leads client services with a focus on relationships, integrity, and delivery excellence. With deep experience in warehousing and knowledge of print, sourcing, and activation, she ensures client goals are met while guiding the team with care.
Tersam Heer | Co-Founder & Director
Tersam leads technical and operational strategy, keeping systems, processes, and innovation at the core of our work. He combines industry knowledge with a focus on efficiency and integration, helping clients benefit from seamless managed solutions.
Our Management Team
Matt Schmidt
Head of Creative
George Alexiou
Head of Print and Sourcing
Dan O’Connor
Head of Events
